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财富箴言：今日发声——大卫·奥格威
Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.——大卫·奥格威（David Ogilvy，英国著名广告大师） ...
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财富箴言：今日发声——大卫·奥格威
The consumer isn't a moron; she is your wife. You insult her intelligence if you assume that a mere slogan and a few vapid adjectives will persuade he...
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大卫•奥格威给企业的最佳建议
作者：Patricia Sellers大卫•奥格威（David Ogilvy）显然是广告史上最具影响力的人物，他于10年前的今天辞世。奥格威最著名的创意是身着哈撒韦（Hathaway）衬衫的男子、劳斯莱斯（Rolls Royce）的广告语（“时速60英里，这辆劳斯莱斯内最大的响声来自电子钟”）以及他...
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财富箴言——今日发声：大卫·凯利
To ultimately reach a creative breakthrough, you just need to start, regardless of small failures that may occur along the way.——大卫·凯利（David Kelley，艾...
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财富箴言——今日发声：大卫•凯里
You need five or six revenue streams to make the business really successful.——大卫·凯里（David Carey，赫斯特杂志集团总裁） ...
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财富箴言：今日发声——大卫.休谟
Avarice , the apur of industry.——大卫.休谟（David Hume，英国哲学家） ...
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财富箴言——今日发声：大卫•凯里
You need five or six revenue streams to make the business really successful.——大卫•凯里（David Carey，赫斯特杂志集团总裁）...
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财富箴言——今日发声：大卫·诺瓦克
What really made the difference was the idea that if we trusted each other, we could work together to make something happen that was bigger than our ...
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财富箴言——今日发声：大卫·福斯特·华莱士
Happiness is the ability to pay attention and live in the present moment, to find second-by-second joy and gratitude at the gift of being alive.——大卫·福...
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财富箴言：今日发声——大卫•席林
It will benefit companies and their long-term sustainability when they to be active participants in building peaceful and just communities.——大卫•席林（Da...
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